First Choice already promises the lowest price on their liquors and now they have gone and lowered their prices even more!

To see this week’s deals, simply click on the adverts on this page. First choice — your only choice when it comes to great liquor at great prices.

First Choice – History

Since opening the first First Choice Liquor store in 2005 in Melbourne, First Choice has grown exponentially and today has 91 stores that stock wine, spirits, beer and cider from Australia and around the world.

First Choice Liquor grew out of the former Quaffers brand and has now taken its place among Australia’s favorite liquor stores. And who could blame anyone? With options like Click & Collect and a $6.95 flat rate metro delivery on all wine and spirit orders over $150, your only choice would be which of your favorite wines to choose this week. And then First Choice promises the lowest price as well!